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Before print:
distribution and aquiring of knowledge: 1 person to 1 person. Only priviliged persons

After invention of press (and broadcasting media - tv, radio etc):
a limited nr of people could distribute knowledge, the masses could acquire knowledge (interesting: at that time there also were discussions ‘isn’t it dangerous to grant the masses access to so much information?)

After invention of Web:
Masses can also publish (i.e. distribute)